content-engine

Batch-produce blog posts, social media threads, newsletters, and ad copy from a single brief. Includes brand voice training, content pyramids, and multi-platform repurposing.

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Install skill "content-engine" with this command: npx skills add TKDigital/tk-content-engine

Content Engine Skill

Transform one idea into 30+ pieces of platform-optimized content with consistent brand voice.

What It Does

  1. Content Pyramid — Takes a single topic/brief and produces a full content pyramid:

    • 1 long-form piece (blog/newsletter, 1,500-3,000 words)
    • 5 tweet threads (8-10 tweets each)
    • 15 standalone social posts (X, LinkedIn, Instagram captions)
    • 5 email/newsletter snippets
  2. Brand Voice Training — Learns your writing style from samples and maintains it across all output

  3. SEO Optimization — Keyword targeting, meta descriptions, header structure for blog content

  4. Multi-Platform Formatting — Each piece is formatted for its target platform (character limits, hashtags, tone)

  5. Batch Processing — Queue multiple briefs and produce in bulk

Usage

Quick Content Pyramid

Create a content pyramid from this topic:
Topic: "Why AI automation is replacing SaaS tools in 2026"
Brand voice: Direct, data-driven, slightly contrarian
Target audience: Solo founders and agency owners
Platforms: X/Twitter, LinkedIn, Blog

Brand Voice Training

Learn my brand voice from these samples:
[Paste 10-20 writing samples]

Then write a blog post on [TOPIC] in my voice.

Batch Production

Produce content for these 5 topics:
1. [Topic A]
2. [Topic B]
3. [Topic C]
4. [Topic D]
5. [Topic E]

For each: 1 blog post + 3 tweet threads + 10 social posts
Brand: [Brand name]
Voice: [Voice description]

Repurpose Existing Content

Take this blog post and repurpose it:
[Paste blog post]

Create:
- 3 tweet threads (different angles)
- 5 LinkedIn posts
- 1 newsletter intro
- 10 standalone tweets
- 3 Instagram captions

Output Format

Blog Post

## [Title] — [Target Keyword]

**Meta Description**: [155 chars max]
**Target Keyword**: [primary keyword]
**Secondary Keywords**: [2-3 related terms]

[Full blog post with H2/H3 structure, internal link suggestions, CTA]

Tweet Thread

### Thread: [Hook Summary]
Tweet 1: [Hook — max 280 chars]
Tweet 2-8: [Body tweets]
Tweet 9: [CTA]

Posting time: [Recommended]

Social Posts

### [Platform] — Post [#]
[Content formatted for platform]
Hashtags: [if applicable]
Best time: [Recommended posting time]

Best Practices

  • Provide brand voice samples for best results (minimum 10 samples)
  • Include target audience description — the more specific, the better
  • One topic per pyramid produces higher quality than rushing 5 topics
  • Always review and add personal touches before publishing
  • Use the content calendar in references/ for optimal posting schedules

References

  • references/voice-training-guide.md — How to train brand voice effectively
  • references/platform-specs.md — Character limits, formats, best practices per platform
  • references/content-calendar.md — Optimal posting schedules by platform

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