website-to-ads

Scrape any business website and generate 5 Meta-ready ad variants matching the brand's voice. Use when the user wants to create ads, generate ad copy, or turn a website URL into marketing creatives. Optionally requires Civic verification before exporting selected ads to Meta.

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Install skill "website-to-ads" with this command: npx skills add skill2ads

Website to Ads

Quick Start

Ask the agent:

"Generate ads for https://example.com"

Tools

  • scrape_website — Scrape a URL into cleaned text
  • generate_ads — Analyze brand + generate ad variants from text
  • website_to_ads — End-to-end: URL → brand profile → numbered ads

Requirements

Set these environment variables before use:

export APIFY_TOKEN=your_apify_token
export OPENAI_API_KEY=your_openai_key
export CIVIC_AUTH_ENABLED=false
export CIVIC_CLIENT_ID=your_civic_client_id
export CIVIC_ACCESS_TOKEN=your_civic_access_token

Output

Each ad includes: hook, body, CTA, visual direction, Meta-compatible targeting, and daypart scheduling.

Meta export behavior:

  • Anyone can generate and review ads.
  • If CIVIC_AUTH_ENABLED=true, exporting selected ads to Meta requires a valid Civic token.
  • For CLI demos, set CIVIC_ACCESS_TOKEN to skip token prompts.
  • Never commit real API keys or Civic access tokens to the repository.

Source Transparency

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