google-maps-leadgen

Generate B2B leads from Google Maps using a self-hosted MCP server (`google-maps`) and export to CSV or XLSX. Use when the user asks for lead generation by country/city/industry, wants phone/website/email enrichment, wants deduped lead lists, or asks to send lead files back in chat (especially Telegram file delivery).

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Install skill "google-maps-leadgen" with this command: npx skills add realowg/google-maps-leadgen-skill

Google Maps Lead Generation (MCP)

Use this skill to run repeatable lead-gen batches from Google Maps via MCP.

Preconditions

  • mcporter configured with server google-maps.
  • Server key in env (GOOGLE_MAPS_API_KEY) must be server-compatible (no browser referrer restriction).
  • For XLSX output, openpyxl available in venv.

Fast workflow

  1. Build query set from geography + target verticals.
  2. Run maps_search_places for each query.
  3. Keep only in-target geography, dedupe by place_id.
  4. Enrich each place with maps_place_details.
  5. Export CSV or XLSX.
  6. If user asks for file in Telegram, send with message tool action=send + media path.

Query strategy

Use focused terms instead of broad generic terms.

  • Good: "odoo partner <city> <country>", "erp integrator <city> <country>", "logistics company <city> <country>"
  • Avoid huge overlapping lists in one run; do batches.

Required output columns (V2)

  • name
  • address
  • phone
  • website
  • email (empty if not discoverable)
  • rating
  • place_id
  • google_maps_url (mobile-safe):
    • https://www.google.com/maps/search/?api=1&query=<NAME>&query_place_id=<PLACE_ID>

Cost notes

  • Search calls are usually main paid SKU driver.
  • Place details add enrichment cost.
  • Report rough run cost estimate and mention free-tier caveat.

Reliability guardrails

  • Batch enrich in small chunks (10–50) to avoid long-running timeouts.
  • Add retries for transient failures.
  • Never commit API keys or sensitive exports.

Delivery rules

  • If user asks for CSV/XLSX file in chat: send via message tool (media path).
  • If user asks specifically for XLSX formatting/edits, use xlsx workflow standards.
  • Keep summary concise: count, coverage (with_phone, with_website, with_email), file path/name.

Source Transparency

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