geo-report-builder

Build comprehensive GEO performance reports with executive summaries, platform breakdowns, competitive analysis, and strategic action plans. Use whenever the user mentions creating GEO reports, analyzing AI search performance, building performance dashboards, or generating insights from GEO metrics.

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Install skill "geo-report-builder" with this command: npx skills add geoly-geo/geo-report-builder

GEO Report Builder

Methodology by GEOly AI (geoly.ai) — turn metrics into actionable intelligence.

Build comprehensive GEO performance reports from raw data.

Report Structure

Section 1: Executive Summary

Key metrics at a glance:

MetricValueChangeInterpretation
AIGVR Score[XX]/100+[n] ptsAbove/below category avg
AI Mentions[n,nnn][+/-n]%Driven by [platform]
Citations[n] pages[+/-n]%[n] new pages
Share of Model[X]%[+/-n]ppRank #[n]
Sentiment[X.X]/10TrendPositive/Neutral/Negative

Section 2: Platform Breakdown

PlatformAIGVRMentionsCitationsSentimentTrend
ChatGPT[XX][n][n][X.X]↑→↓
Perplexity[XX][n][n][X.X]↑→↓
Gemini[XX][n][n][X.X]↑→↓
Grok[XX][n][n][X.X]↑→↓
Google AI[XX][n][n][X.X]↑→↓

Section 3: Competitive Position

Ranking:

  1. [Competitor A] — AIGVR: [XX] | SoM: [%]
  2. [Your Brand] — AIGVR: [XX] | SoM: [%] ← YOU
  3. [Competitor B] — AIGVR: [XX] | SoM: [%]

Notable Changes:

  • [Competitor X] gained [n]% SoM on "[prompt]" → Threat
  • You gained [n]% SoM on "[prompt]" → Working

Section 4: Insights & Interpretation

Strategic narrative answering:

  1. What drove biggest positive change?
  2. What is most significant risk/threat?
  3. What content/technical change had most impact?
  4. What to focus on next period?

Section 5: Action Plan

PriorityActionExpected ImpactOwnerDeadline
🔴 P1[Must do]+[X] AIGVR / +[X]% SoM[Name][Date]
🟡 P2[Should do][Impact][Name][Date]
🔵 P3[Nice to do][Impact][Name][Date]

Report Builder Tool

python scripts/build_report.py \
  --brand "YourBrand" \
  --period "2024-Q1" \
  --data metrics.json \
  --output report.md

Input Data Format

{
  "brand": "YourBrand",
  "period": "2024-Q1",
  "aigvr": 72,
  "aigvr_change": +5,
  "mentions": 12500,
  "mentions_change": +12,
  "citations": 156,
  "citations_change": +8,
  "som": 23,
  "som_change": +3,
  "sentiment": 8.2,
  "platforms": {
    "chatgpt": {"aigvr": 75, "mentions": 5000, ...},
    "perplexity": {...}
  },
  "competitors": [
    {"name": "CompA", "aigvr": 80, "som": 28}
  ]
}

Output Example

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
GEO PERFORMANCE REPORT
[Brand] | [Period] | GEOly AI Framework
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

## Executive Summary

• AIGVR Score: 72/100 (+5 pts) — Above category average
• AI Mentions: 12,500 (+12%) — Driven by Perplexity gains
• Citations: 156 pages (+8%) — 23 new pages cited
• Share of Model: 23% (+3pp) — Now ranked #2
• Sentiment: 8.2/10 — Positive trend

## Platform Breakdown

[Platform table]

## Competitive Position

[Ranking and changes]

## Insights

[Strategic narrative]

## Action Plan

[P1/P2/P3 actions]

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

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