Creator Outreach
Write outreach that is clear, specific, and easy to reply to.
Workflow
-
Identify the outreach goal.
- first contact
- follow-up
- revive a stalled conversation
- send a clear brief / offer summary
-
Gather the minimum context.
- creator name / handle
- why this creator specifically
- product / offer
- desired next step
- any proof, budget, or timing constraint
-
Choose the right angle.
- fit-based: why the creator matches the product
- result-based: proof or performance angle
- simplicity-based: make the next step easy
-
Draft the message.
- short opening
- specific reason for reaching out
- simple offer / ask
- low-friction CTA
Output format
Return:
- subject / opener line if needed
- primary outreach draft
- short follow-up draft
- personalization note
- CTA options
Quality bar
- Sound human, not automated.
- Avoid generic praise.
- Keep first-touch outreach short.
- Make the next step obvious.
- Do not invent proof, metrics, or budget details.
Resources
Read references/output-template.md for a reusable sequence shape.