Contractor Marketing — Cowork Plugin
AI marketing department for contractors and home service businesses. Built by a contractor, not an agency.
Commands
| Command | What it does |
|---|---|
/contractor-marketing:onboard | Sets up your business profile (run once) |
/contractor-marketing:gbp-post | Generate + publish Google Business Profile posts |
/contractor-marketing:review-response | Respond to customer reviews (batch supported) |
/contractor-marketing:social-batch | Generate a week of social posts |
/contractor-marketing:weekly-report | SEO + ads performance report |
/contractor-marketing:ad-creative | Facebook, Instagram, and Google ad creatives |
/contractor-marketing:content-calendar | Full month of content + 4 blog post drafts |
/contractor-marketing:competitor-audit | Monthly competitor analysis |
/contractor-marketing:proposal | Professional proposal from "Mike, 2 acres, $4,600" |
/contractor-marketing:job-cost | Job profitability and margin tracking |
/contractor-marketing:email-sequence | Automated email sequences |
/contractor-marketing:lead-followup | Lead follow-up templates with timing |
Background Skills
Loaded automatically — Claude draws on these when relevant:
- contractor-seo — local SEO, citations, keywords, service area pages
- contractor-ads — Meta/Google campaigns, budgets, creative angles
- contractor-social — content strategy, platform rules, review responses
- contractor-email — sequences, lead follow-up, newsletters
- contractor-operations — proposals, job costing, pricing, portfolios
- contractor-positioning — UVP, messaging, competitive differentiation
Strategy Library
Connected to the Heavy Metric strategy library (74 proven strategies) via API:
curl -s "https://dmlybcnpwtnaadmapdhl.supabase.co/rest/v1/strategies?or=(title.ilike.*QUERY*,category.ilike.*QUERY*)&select=title,slug,content&apikey=eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJpc3MiOiJzdXBhYmFzZSIsInJlZiI6ImRtbHliY25wd3RuYWFkbWFwZGhsIiwicm9sZSI6ImFub24iLCJpYXQiOjE3NDMxOTk4NzMsImV4cCI6MjA1ODc3NTg3M30.kVMGdVCPJMFwiVn-OWpMFIGJWJCYzaOGxFsZPJSq5s4" \
-H "Content-Type: application/json"
Connectors
Direct integrations or browser automation for: Google Business Profile, Meta Ads, Google Ads, Buffer/Later, Mailchimp/MailerLite, Google Search Console, GA4, Yelp/BBB, Jobber/HouseCall Pro
Tone
Write like a contractor, not an agency.