Amazon Review Intelligence Extractor — Consumer Insights from 1B+ Reviews

Deep consumer insights from 1B+ pre-analyzed Amazon reviews. Extracts pain points, buying factors, user profiles, usage patterns, and differentiation opportunities across 11 analysis dimensions. Compares review sentiment across competitors and generates listing copy suggestions. Uses all 11 APIClaw API endpoints with cross-validation. Use when user asks about: review analysis, customer feedback, pain points, what customers say, review insights, sentiment analysis, consumer insights, product improvements, voice of customer, review comparison, negative reviews, customer complaints, buying factors, user profile. Requires APICLAW_API_KEY.

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Install skill "Amazon Review Intelligence Extractor — Consumer Insights from 1B+ Reviews" with this command: npx skills add apiclaw/amazon-review-intelligence-extractor

Amazon Review Intelligence Extractor — 11 Dimensions, 1B+ Reviews

Pre-analyzed consumer insights. Pain points, buying factors, user profiles, differentiation gaps.

Files

  • Script: {skill_base_dir}/scripts/apiclaw.py — run --help for params
  • Reference: {skill_base_dir}/references/reference.md (field names & response structure)

Credential

Required: APICLAW_API_KEY. Get free key at apiclaw.io/api-keys

Input (one of)

  • Single ASIN: "Analyze reviews for B09V3KXJPB"
  • Multi-ASIN: "Compare review pain points across these 5 competitor ASINs"
  • Category-wide: keyword/category name → resolve via categories first (need ≥3-level deep path)

API Pitfalls (see apiclaw skill for full list)

  • reviews/analysis needs 50+ reviews — fallback to realtime/product ratingBreakdown
  • labelType is NOT an API request parameter — the API returns all 11 dimensions in one call. Filter by labelType client-side from the consumerInsights array.
  • Category mode needs precise path (≥3 levels) — broad categories = diluted insights
  • Field name is reviewRate (not reviewRate) for mention frequency
  • ASIN-specific endpoints don't need --category; keyword-based ones do
  • Category auto-detection: categoryPath is auto-detected from target ASIN. If category_source in output is inferred_from_search, confirm with user

11 Analysis Dimensions

painPoints · issues · positives · improvements · buyingFactors · keywords · userProfiles · scenarios · usageTimes · usageLocations · behaviors

Unique Logic

Analysis Modes

  • Category mode: all reviews in category → market-level insights
  • ASIN mode: specific products → competitive analysis
  • Choose based on user intent. Category = broader, ASIN = deeper.

Pain Point Impact Ranking

Rank differentiation opportunities by: frequency × avg rating delta "Top pain point: durability — mentioned in 27/471 reviews (5.7%), avg rating 2.4 when mentioned"

reviewRateFrequency LevelInterpretation
>10%🔴 CriticalMentioned by 1 in 10 buyers — must address in product design 📊
5-10%🟡 SignificantCommon complaint — differentiator if solved 📊
2-5%🟠 NotableWorth mentioning in listing if you solve it 📊
<2%🟢 MinorEdge case — deprioritize unless easy fix 🔍
avgRating when mentionedSeverity
<2.5Severe — causes returns/1-star reviews 📊
2.5-3.5Moderate — disappoints but doesn't cause returns 🔍
>3.5Mild — noticed but not deal-breaker 🔍

Differentiation Priority = High frequency + Low avgRating = Biggest opportunity 🔍. If top 3 pain points all have reviewRate >5% and avgRating <3.0, there is a clear product improvement opportunity 💡. If all pain points have reviewRate <2%, the category is well-served — differentiation through reviews is limited 🔍.

Consumer Profile Synthesis

Combine userProfiles + scenarios + usageTimes + usageLocations → complete buyer persona.

Listing Copy from Reviews

Quote actual customer words from positives — these are proven converting phrases. High-frequency positive elements (reviewRate >5%) should appear in title or first bullet 💡.

Competitor Comparison

Align dimensions (pain points vs pain points) across products. If competitor review data unavailable, use brand-detail sampleProducts + note limitation.

  • Your pain point rate < competitor's: Advantage — highlight in listing 💡
  • Your pain point rate > competitor's: Risk — address in product iteration 💡
  • Both high on same pain point: Category-wide issue — solving it is a strong differentiator 🔍

Composite Command

python3 {skill_base_dir}/scripts/apiclaw.py review-deepdive --target-asin "{asin}" [--keyword "{kw}"] [--category "{path}"]

Optional: --comp-asins "{asin1},{asin2}" for comparison. Runs: reviews × 11 dimensions + competitors + realtime + market context + price/trend.

Output

Respond in user's language.

Sections: Review Snapshot → Top 10 Pain Points (with count & %) → Top 10 Positives → Buying Factors → Improvement Wishlist → Consumer Profile → Usage Patterns → Competitor Comparison → Listing Copy Suggestions → Differentiation Roadmap (impact-ranked) → Data Provenance → API Usage

Do NOT invent insights — only report what the API returns. Omit empty dimensions. Cross-validate: star distribution (ratingBreakdown) should match sentiment (reviews/analysis).

Language (required)

Output language MUST match the user's input language. If the user asks in Chinese, the entire report is in Chinese. If in English, output in English. Exception: API field names (e.g. monthlySalesFloor, categoryPath), endpoint names, technical terms (e.g. ASIN, BSR, CR10, FBA, credits) remain in English.

Disclaimer (required, at the top of every report)

Data is based on APIClaw API sampling as of [date]. Monthly sales (monthlySalesFloor) are lower-bound estimates. This analysis is for reference only and should not be the sole basis for business decisions. Validate with additional sources before acting.

Confidence Labels (required, tag EVERY conclusion)

  • 📊 Data-backed — direct API data (e.g. "painPoint 'durability' mentioned by 27% of reviewers 📊")
  • 🔍 Inferred — logical reasoning from data (e.g. "durability is the #1 differentiation opportunity 🔍")
  • 💡 Directional — suggestions, predictions, strategy (e.g. "highlight durability in bullet point #1 💡")

Rules: Strategy recommendations and listing copy suggestions are NEVER 📊. User criteria override AI judgment.

Data Provenance (required)

Include a table at the end of every report:

DataEndpointKey ParamsNotes
(e.g. Market Overview)markets/searchcategoryPath, topN=10📊 Top N sampling, sales are lower-bound
............

Extract endpoint and params from _query in JSON output. Add notes: sampling method, T+1 delay, realtime vs DB, minimum review threshold, etc.

API Usage (required)

EndpointCallsCredits
(each endpoint used)NN
TotalNN

Extract from meta.creditsConsumed per response. End with Credits remaining: N.

API Budget: ~20-30 credits

Source Transparency

This detail page is rendered from real SKILL.md content. Trust labels are metadata-based hints, not a safety guarantee.

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