SEO Content Engine
An automated content generation pipeline that produces SEO-optimized SaaS review articles on a schedule, publishes to a Hugo blog, and tracks everything in Google Sheets.
Problem
Building organic search traffic requires consistent, high-quality content. Manually researching, writing, and publishing SEO articles is time-consuming. Most SaaS review sites need 2-4 articles per week to compete — that's hours of work daily.
This engine automates the entire pipeline: topic selection, article generation, blog publishing, and tracking.
What It Does
- Topic Selection — Randomly selects from 18 SaaS tools and 4 content types (reviews, comparisons, best-of guides, how-to guides)
- AI Article Generation — Uses OpenAI GPT-4o to write 1,500-2,500 word SEO articles with proper headings, pros/cons, pricing, and recommendations
- Hugo Formatting — Adds frontmatter (title, date, categories, tags, affiliate links) for Hugo static site publishing
- Blog Publishing — Pushes the formatted post to a Hugo blog via admin API
- Sheet Tracking — Logs every published article (slug, date, category, tool, status) in Google Sheets
- Owner Notification — Sends email alert when a new article is published for review
Included Workflows
| # | File | Purpose |
|---|---|---|
| 1 | content-gen-workflow.json | Scheduled content generation, publishing, tracking, and notification |
Architecture
Schedule Trigger (every 12 hours)
|
v
Keyword & Topic Selector
| (random SaaS tool + content type)
v
OpenAI GPT-4o Article Generator
| (1500-2500 word SEO article)
v
Hugo Post Formatter
| (add frontmatter, categories, tags)
v
Publish to Blog (Admin API)
|
+------+------+
| |
v v
Track in Notify Owner
Google Sheets (email alert)
Supported Content Types
| Type | Template Example |
|---|---|
| Review | {Tool} Review 2026: Pricing, Features, and Honest Take |
| Comparison | {Tool A} vs {Tool B}: Which Is Better in 2026? |
| Best-of | Best {Category} Tools for {Audience} in 2026 |
| Guide | How to Set Up {Tool} for {Use Case} |
Supported SaaS Categories
CRM, Project Management, Email Marketing, Automation, Database, Communication, Issue Tracking, Hosting, CDN & Security, Backend, Payments — covering 18 tools including HubSpot, Notion, Pipedrive, ClickUp, ConvertKit, Zapier, Make, n8n, Airtable, Supabase, Stripe, and more.
Required n8n Credentials
| Credential Type | Used For | Placeholder in JSON |
|---|---|---|
| OpenAI | GPT-4o article generation | YOUR_OPENAI_CREDENTIAL_ID |
| Google Sheets OAuth2 | Article tracking | YOUR_GOOGLE_SHEETS_CREDENTIAL_ID |
Configuration Placeholders
| Placeholder | Description |
|---|---|
YOUR_OPENAI_CREDENTIAL_ID | Your n8n OpenAI credential ID |
YOUR_GOOGLE_SHEETS_CREDENTIAL_ID | Your n8n Google Sheets credential ID |
YOUR_BLOG_ADMIN_API_KEY | API key for your blog admin API |
YOUR_TRACKER_SHEET_ID | Google Sheet ID for tracking published articles |
YOUR_NOTIFICATION_EMAIL | Email for publish notifications |
YOUR_SMTP_CREDENTIAL_ID | Your n8n SMTP credential ID |
Quick Start
1. Prerequisites
- n8n v2.4+ (self-hosted)
- OpenAI API key (GPT-4o access)
- Hugo blog with an admin API (e.g., blog-admin service)
- Google Sheets OAuth2 credentials
2. Environment Variables
NICHE_BLOG_ADMIN_API_KEY=your-blog-admin-api-key
3. Create Tracking Sheet
Set up a Google Sheet with columns: slug, source, date, category, tool, status. Use appendOrUpdate matching on slug + source to prevent duplicates.
4. Import & Configure
Import the workflow JSON into n8n. Replace all YOUR_* placeholders. Connect your OpenAI and Google Sheets credentials.
5. Activate
Activate the workflow. It runs every 12 hours by default — adjust the schedule trigger as needed.
Companion Skills
For cross-posting generated articles to LinkedIn, Dev.to, Hashnode, and other platforms, see the multi-platform-crosspost skill.
Use Cases
- Affiliate marketing sites — Auto-generate SaaS review content with affiliate link placeholders
- Niche blogs — Build organic SEO traffic with consistent publishing
- SaaS comparison sites — Automated tool comparisons and best-of lists
- Content agencies — Generate first drafts for human editors to refine
- Personal blogs — Keep publishing cadence without daily writing
Customization
- Tools list — Edit the Code node to add/remove SaaS tools and categories
- Content quality — Adjust the system prompt and temperature for different tones
- Schedule — Change trigger frequency (daily, twice daily, weekly)
- Blog API — Modify the HTTP Request node for any blog admin API
- Affiliate links — Add affiliate URLs in the frontmatter
affiliate_linksfield
Requirements
- n8n v2.4+ (self-hosted recommended)
- OpenAI API account (GPT-4o, ~$0.01-0.03 per article)
- Hugo blog with admin API endpoint
- Google Sheets OAuth2 credentials